Friday 2 May 2014

How to use Canonicalization in an SEO and Internet Marketing?

 

What is Canonicalization is all about?

 

Canonicalization can be a complicated idea to understand, but it's important to developing an optimized website. The important problems that canonicalization can fix control from several uses for a single part of writing–a passage or, more often, an whole web page of content–that seems to be in several places on one website or on several sites. For Google, this provides a conundrum: Which edition of this material should they show to searchers? SEOs make reference to this problem as duplicate content.

To provide the best user experience, Google will hardly ever display several, copy items of material and thus, are compelled to choose which edition is most likely to be the original.

Is your Website Vulnerable to a Canonical Issue?

 

When we discuss canonical problems, what we mean is does your website effectively manage www compared to non-www URL's. As a fast analyze, kind http://yoursite.com into web browser. Be sure to keep off the www. Does the URL divert to the www. version? If not, you are vulnerable to a canonical issue.(Unless you choose to display your site without the www, in which case, the site should redirect the www to the non-www version)

Google have difficulties knowing that http://yoursite.com and http://www.yoursite.com are the same sites. To a search engines, these two URLs look like two different websites that have exactly the same material, which they then punish. This scenario can be quickly prevented by using a canonical diverts.

How You Can Fix the Canonical Issue?

 

Solving canonical problems indicates that you do a canonical divert so that if someone (search engines or humans) tries to go to the incorrect version of your URL, they will be rerouted to the appropriate version.

Using a canonical diverts will help your website prevent having needless issues. Solving canonical issues is easy and should be a conventional aspect of all websites.